Organic Traffic vs Paid Traffic, and Why You Need Both
There are two main types of search engine traffic, organic and paid. In this article I will discuss the advantages and disadvantages of...
Why Social Media Doesn’t Work Unless You Have a Well-Rounded Presence
Many businesses get into social media just because they have to. Everyone else is doing it, and if you don’t, then you’re afraid you’re...
Entrepreneurship Is for the Passionate: The Validity of Every Vision and Turning It into Reality
There are many reasons why people become entrepreneurs. Usually, they find that their vision exceeds the scope of their salaried jobs....
3 Creative Ways To Use Email Marketing: Combining Offers, Not Selling and Considering the Human Fact
A lot has already been said about the advantages and disadvantages of email marketing. The main advantage is that it’s free while the...
3 Ways to Use Crowd Sourcing To Make Business Decisions
One of the biggest buzzwords right now is “crowdsourcing.” It’s used so frequently on so many different types of projects that it’s hard...
Branding Your Company: Pick a Logo That Resonates with Customers
Forbes warns that there are plenty of ways to build and destroy a company’s brand. What will set the tone for a company’s image are its...
Crowd Sourcing for Business Decisions: Should You Listen to Everyone or Just Experts?
The idea of crowd sourcing for business decisions may sound different to you if you're used to using crowd sourcing for other purposes....
The Value of a Logo: Reflecting the Best of Who You Are as a Business
The value of a logo is much more than some in business realize, particularly because of the associative qualities to logos. All you have...
How to Go From Facebook Likes to Sales in 3 Steps
Facebook advertising should not be a hit-or-miss proposition. Rather, a well-designed marketing campaign that speaks to your target...
Stop Wasting Your Time With Social Media: Streamline Your Social Media Efforts
Social media is one of the platforms that has gained momentum in online marketing. There used to be a time where there were no analytical...
